[BNM] White Label (and hat!) SEO / M / Digital Marketing

Chris Adams chris at fibonacci-designs.co.uk
Mon Jul 20 14:26:50 BST 2015


I'd like to make a cut on the work done by the white label / partner, and I
expect that a partnership will not really allow for that (though of course
if the partnership extends both ways then no reason why it can't be mutually
beneficial) and have considered looking for (well rated) uk based
freelancers on things like People Per Hour and so on. May still look there.
I wouldn't consider an outfit that wasn't ethical, as that is just a waste
of investment (at least long term), and have a pretty good understanding for
current white seo and so what is likely to work, it's just the first steps
to finding a solution that works for me as a sole trader with a small
handful of clients and also someone that can be flexible enough for me to do
some of the work when / if it requires...

-----Original Message-----
From: BNMlist [mailto:bnmlist-bounces at brightonnewmedia.org] On Behalf Of
Scott Lawson
Sent: 20 July 2015 13:53
To: Brighton New Media
Subject: Re: [BNM] White Label (and hat!) SEO / M / Digital Marketing

You may be better "partnering" than white-labelling. Often the people doing
the work will need to talk with the client, so if it all has to go via you
it can make it more expensive and more prone to mistakes. And it becomes a
proper working relationship, than just re-selling someone else's service

On Mon, Jul 20, 2015 at 1:18 PM, Ian B <ibrierley at gmail.com> wrote:

> We've used someone we knew. There definitely is a place for them, but 
> I don't think its for everyone, and its hard to know without knowing 
> more about the site, and what the companies have said already 
> (sometimes I'm guessing they say stuff thats correct, but people don't 
> want to hear, there's also a bit of a gamble there).
>
> I think with SEO it has to be part of a longer term strategy, and with 
> algorithms changing all the time, what may work tomorrow, may not work 
> next year. So I think a decent ethical strategy that actually enhances 
> any overall experience for users is good anyway.
>
> Ie if you are looking for someone to spend a couple of days and 
> magically transform things, it probably won't work (unless fairly 
> niche). If its getting some advice on how to do things better in the 
> long run, I think there's value to it.
>
> If its relating to marketing like cpc, you can see (and measure!) 
> results quicker, so I think that is easier to evaluate the worth.
>
> Ian
>
> On Mon, Jul 20, 2015 at 12:54 PM, Chris Adams < 
> chris at fibonacci-designs.co.uk
> > wrote:
>
> > Hi list,
> > I am wondering if anyone has any positive experience using a white 
> > label SEO / marketing service for their web design clients please?
> > I have trialled one or two with fairly mixed results and am looking 
> > for recommendations... and if the receommendations happens to be 
> > generally 'steer well clear' then that would be good feedback!
> > Obviously, by the way, I am not intending to use services that are
> clearly
> > black hat or overly promising of position #s etc... and also I would
> prefer
> > to use a UK based service.
> > Thanks in advnace for any thoughts :) Chris
> >
> >
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Scott Lawson
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